Capital + Expertise

Operator- Immersive Capital.

SoftWrap decades of B2B go-to-market (GTM) expertise with Seed Stage venture capital to empower early-growth founders and their startups to grow. This is far beyond surface level ‘advisory’, this is Operator Immersive Capital.

Welcome to the new frontier of value-add venture capital.

SoftWrap
IMMERSIVE MODEL

See the difference that seed capital coupled with GTM expertise & immersive support makes.

The Issue

Only 8% of all funded startups succeed—proof positive that founders need more from their partners.

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You’ve heard of Operator LP funds, EIRs & Operating Partners, but frankly they don’t go far enough.

The key to bridging the gap between Product Market Fit and scale, is GTM strategy and operations. We know because we’re comprised solely of founders, with over 2.5B is successful exits, and operators who have been where you are.

SoftWrap’s Methodology

SoftWrap’s ‘Efficient Growth Methodology’ actively enables you to build an engine for scalable growth, without sacrificing customer relationships. We accomplish this by augmenting your team with our experienced operators, then building and leveraging Partner Ecosystems that unlock the critical ingredient for customer acquisition: trust.

Methodology

SoftWrap’s Methodology

Methodology 01

Go to market

Methodology 02

Partner-Led Growth

Operating Partner Network (OPN)

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Operating Partner Network (OPN)

Harness a powerful ecosystem built over 20+ years, comprised of Sales, Marketing, Ops, & Partner experts. The OPN allows you to engage the right expert for even the most bespoke needs. We've curated the best of the best to give you access to a true 'cheat code' for growth.
Our Network
Investment Criteria

  • B2B Vertical SaaS

  • 100k – 1.5MM ARR

  • Product Market Fit

  • Non-Sancioned Country

  • Partner Ecosystem Potential

  • Path to Profitability

  • Operator Immersive Fit

  • 1 – 3MM Seed Equity

Nov. 2023

Insights

No filler, red meat only. Each week we release new best practices and insights you can use.

More Insights
Key Metrics

  • 300+

    Operators

  • 9

    Portfolio Companies

  • 2.5B

    In revenues created

  • 0

    Funds like us